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  • Suzhou
  • April 28, 2009
Asia Outdoor Media organized the 6th China Outdoor Advertising Conference in Suzhou on April 28th. Staging along the theme of “Intergration 2009 – e Era of Outdoor Communication”, the conference set up four special Brain Storming, such as "perspective and analysis" "the marketing and integration," "science, technology and creativity" "Joint and initiatives ", and 3 interactive sessions of topics.

Mr. Lin Zhenghong, General Manager of Beijing Top Result Metro Advertising Co.,Ltd., had made a speech in the conference which staging along the theme of "the new pattern of the Transport Advertising – new era of Metro Advertising. And he also attended the Brain Storming with Beijing University professor, Chen Gang, vice president of the Czech Republic of North Huaqi Information (Patriot), Zhang Yong, president of Greater China Media of Rui Ling, Paul Mcneill, Greater China chairman of Nielsen Media Research Services, Jed Meyer, and Deputy general manager of the new generation of market monitoring agency, Xiao Ming. They expressed their opinion freely on “how to use digital technology to penetrate effectively at the E Era of Outdoor Communication?"

"Now, only seven cities have Metro System in China, but I believe that we will have more and more ads in China. All peers will be able to touch the Advertising, and the percentage of touch rate will rise a few times by accident in all the research data." Mr. Lin spoken.

In the conference, JCDecaux China has awarded “China Top 100 OOH Media Owner (National)”which reelection once every two years by Asia Outdoor which is the only special issue for Outdoor advertising.
 

Published in JCDECAUX CHINA