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- Shanghai
- January 1, 2015
Shanghai Airport’s first ever digital car exhibition area has been brought to light at Hongqiao Terminal 2, bringing both passenger experiences and airport advertising to another level.
Set against a take-your-breath-away 50m2 LED backdrop, the digitally enhanced 250m2 space boasts 6 sleek and polished vehicles under Chrysler’s portfolio. Strategically located at the busiest traffic intersection of the arrival corridors, the line-up of autos is arranged in seamless flow to meet all the passengers on the track. The stage is set to embrace a design that amplifies the beauty and style of the cars. Aided by mirrors and projections, the platform delivers a sensational moment for the audience by integrating premium car displays and highly innovative media formats.
With more than 35 million passengers per year, 65% high frequent travelers, Hongqiao transportation hub is serving up a growing number of business decision-makers, financial professionals and luxury consumers. Its rising positioning on business and conventions makes it an ideal location for targeting the affluent.
Set against a take-your-breath-away 50m2 LED backdrop, the digitally enhanced 250m2 space boasts 6 sleek and polished vehicles under Chrysler’s portfolio. Strategically located at the busiest traffic intersection of the arrival corridors, the line-up of autos is arranged in seamless flow to meet all the passengers on the track. The stage is set to embrace a design that amplifies the beauty and style of the cars. Aided by mirrors and projections, the platform delivers a sensational moment for the audience by integrating premium car displays and highly innovative media formats.
With more than 35 million passengers per year, 65% high frequent travelers, Hongqiao transportation hub is serving up a growing number of business decision-makers, financial professionals and luxury consumers. Its rising positioning on business and conventions makes it an ideal location for targeting the affluent.