Menu Contact us
  • China
  • February 1, 2007
With the fresh launch of this 4 cities recently, JCDecaux China’s breakthrough bus media format - Bus 100 Change has spanned 12 cities nationwide offering the biggest national network advertising release to the market. Beijing, Shanghai, Guangzhou, Shenzhen, Tianjin, Qingdao,Jinan, Nanjing, Wuhan, Chongqing, Chengdu, Shenyang… Beijing broke the record by King Bus 100 Change.Different from others, Beijing city is famous for its big landscape and city size with broad streets. Bus 100 Change in Beijing is designed to suit these “ Bigs” for effective ad visibility. Thus, the biggest bus model “Land cruiser” is selected which offers 37 M² /bus ad space. 5 days hortly after the launch, Coca Cola became the first Client with big brand “big” release.

 

Published in JCDECAUX CHINA