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Home Page > JCDecaux China > About Us |
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About Us
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 JCDecaux Worldwide |
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| Established in 1964, JCDecaux pioneered the street furniture concept and is today the leading outdoor advertising company in Europe and Asia Pacific and No. 2 worldwide. Listed on the Euronext Paris, the Group owns 725,000 advertising panels in 48 countries and employs 7,900 people worldwide, generating total annual revenue of USD 2,170 million in 2005. |
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Leader in 3 principal segments of outdoor advertising
·World Leader in Street Furniture
Advertising
·Leading in European Billboard Advertising
·World Leader in Transport Advertising |
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World Leader
in Street Furniture Advertising
318,000 advertising panels
For forty years, the Company has been offering solutions that combine urban development and the provision of public services in 1,600 cities across 36 countries. These include bus shelters, newspaper kiosks, automatic public toilets, directory signages and multi-service columns, generating total revenue of USD 1,151 million in 2005.
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Leading in European
Billboard Advertising
200,000advertising panels
JCDecaux operates 200,000 advertising faces in 29 countries. Its roof-top signages, billboards, neon signs and unipoles are positioned in the most prime locations of some 2,960 European cities guaranteeing exceptional coverage of the urban populations,and generating total revenue of USD532 million in 2005. |
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World Leader in Transport Advertising
207,000advertising panels |
JCDecaux is present in more than 300 transport concessions and 153 airports worldwide including those in dynamic cities like
Paris, London, New York, Hong Kong and Shanghai. The Company reaches more than 24 million transport passengers every
day and generated total revenue of USD485 million in 2005.
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| Corporate Value |
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| —Innovative Design |
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For the past forty years, JCDecaux has proved that street furniture is capable of offering advertising effectiveness, aesthetic qualities and public services simultaneously. The Company works closely with local authorities and municipalities to offer public services such as bus shelters for free and with full maintenance while using these facilities for advertising space. |
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The Company’s success worldwide is driven by an emphasis on innovation as well as the quality of design and maintenance. With the expertise of leading architects such as Jean-Michel Wilmotte, Philip Cox, Mario Bellini and Norman Foster, JCDecaux enhances cities with a broad range of street furniture that blends harmoniously into the urban environment, and responds to the needs of an increasingly mobile population with innovations such as interactive kiosks and digital screens that deliver a real competitive advantage. |
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| —Uncompromising Quality |
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JCDecaux street furniture is produced to exceptional standards of quality, capable of withstanding all weather conditions, threat of defacement, and intensive use over an extended period of time. Resources are also committed to regular and reliable maintenance,combining professional maintenance teams, specialised equipments and procedures. |
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JCDecaux’s corporate industrial activities have been ISO 9001 certified since 2000 by BVQI (Bureau Veritas Quality International). They were also ISO 9002 certified from 1997 to 2000. The 9001 certification covers the design, manufacturing and supply of street furniture and associated maintenance parts including vertical road signages. |
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| —Reliability and Openness |
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The capital of trust enjoyed by the Group among third parties, local authorities, advertisers,financial and contractual partners is based on the fact that JCDecaux is known to be true to its word. Delivering beyond our contractual obligations is one of the key values of our Group. Trust is further preserved and expanded through openness in our dealings with local authorities, financial markets and our employees, as we adhere to the fundamental principles of compliance with the rules of fair competition, the publication of reliable and adequate information, and the clear and fair treatment of our partners. |
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| Please visit http://www.jcdecaux.com for more details on JCDecaux worldwide |
| Please visit http://www.jcdecauxasia.com for more details on JCDecaux Asia |
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| JCDecaux China |
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JCDecaux China began operations in 2005 through acquisitions of reputable local outdoor advertising companies and other new contracts. The Company’s businesses now span 22 cities in Greater China, including Hong Kong and Macau, creating the largest and most diversified outdoor media network in Greater China, covering metro, bus, airport, street furniture and campus advertising. |
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The leading metro advertising network
－The 7 fast developing cities’metro network
A national leader in bus advertising
－National coverage in 18 cities
The leading airport advertising operator
－Pudong and Hongqiao airport in Shanghai, the largest city in China
The new force in street furniture
－Shanghai kiosks and Shanghai City Windows
The leading campus advertising network
－13 cities, 213 universities |
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Our Business |
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The Management |
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Stephen, Hon Chiu Wong
CEO, JCDecaux Greater China
Stephen Wong joined JCDecaux group in 1998. He is now the CEO for JCDecaux Greater China in charge of the business management in 22 cities in China (including Hong Kong and Macau).
Mr. Wong holds a bachelor’s degree in economics from Sydney University and a master’s degree in commerce from the University of New South Wales of Australia. He is an Australian Chartered accountant and a Fellow of HKICPA. He has 14 years of senior media management experience in print and
outdoor advertising in Hong Kong, including the last 8 years at JCDecaux. Before joining the media industry, he had over 10 years of experience in merchant banking in Australia. |
Brian, Kam Wai Sum,
Executive Chairman, China
Brian Kam was previously the Executive Chairman for JCDecaux Pearl &Dean China and appointed as the Executive Chairman for JCDecaux China in 2004 with the responsibility focusing on the group’s strategic development in China including business development and acquisition projects.
Mr. Kam is a graduate of the Chinese University of Hong Kong. He has over 15 years of experience in the media business development and management.
In the 1990’s, he worked in the field of information technology and telecommunications. He also participated in setting up the Top Result company and the MediaNation. In July 2000, he was named CEO of MediaNation. |
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