As the long-term partner of Institut française de Chine, JCDecaux China continued to promote Festival Croisements via its media platform this year. During the period from May to June, 2016, the promotional visuals were successively posted on 66 metro lightboxes across Shanghai, Guangzhou and Beijing, 5 bus bodies in Shanghai and 5 bus shelters in Ningbo. Through this promotion, JCDecaux China intends to enhance the awareness of this event as well as spread the French culture in China.