From Beijing to Shanghai, from airport to bus, metro, Kiosk, we have 2008 Beijing Olympics Campaign to surrport 2008 Beijing Olympics.

The organization of Women's Forum took place in Shanghai from 15-17 May 2008, with the theme of 'Growth and Sustainability-How women are making a difference'. We sponsored the event by giving free media space to promote this event at the airport.

To offer creative ideas to the public and to enhance the public's awareness of social responsibility, Shanghai Shentong Metro Group Co., Ltd sponsored the 'Shanghai Metro Cup 2008' University Students Public Advertise Creative Design Competition in collaboration with Shanghai Shentong JCDecaux Metro Advertising Co., Ltd., providing a free platform for Shanghai university students to express their talents.

The event of "Creative Gallery 2008" is jointly sponsored by JCDecaux China, and Getty Images, the world largest photo supplier and official photo partner of Beijing Olympic Organizing ommittee. A total of 18 top-grade advertising and creative companies both at home and abroad have participated in this event. 
Nearly one thousand creative pictures were shown in various metro lines in both Beijing and Shanghai, these works have been centered on themes such as Olympics, World Expo, environment protection, urban environment and corporate culture etc.

Protect wild animals
Use the leather-made palms of bears, to impress people how scared they get by human beings. 
Animals are being pushed over to corners by human beings when getting too close.
Protect enviroment
Using the underground environment of metro, call on people not to mistreat rubbishes.
Using dummy to call on people to properly deal with rubbishes.

Energy-saving tips from WWF (World Wildlife Fund) appeared in Shanghai and Beijing Metro station in 2007 aiming to educate and engage general public to reduce their energy consumption by adopting 20 energy saving tips, encouraging them to participate in energy-saving with practical actions in their daily life.
Following the donation of '20 ways to 20%', one Business Unit of JCD China, ShentongDecaux has signed officially the cooperation with WWF and attend Panda's Friend project, with the donation of 100 advertising spaces in Shanghai metro during 2008.

Allocated Metro areas to display children paintings on TV screens or posters. Educational objective in order to arouse interest and widen cultural Horizons, we have created an aesthetically stimulating environment in the Shanghai Metro, providing an enjoyable metro journey ride.

We sponsored the Bronze bust of Nobel prize winner, the former Chancellor of Germany, Mr. Gerhard Schröder, Shanghai government top officials and Mr. Jean-Charles Decaux attended the unveiling
ceremony on Jun 5th, 2008. The monument will be installed on the Bund, the most famous promenade in Shanghai, in 2010. 
Former Chancellor of Germany, Gerhard Schröder and Mr. Jean Charle's Decaux presents 10,000 Euro donations to the orphanage in Shanghai.

After a terrible earthquake hit Wen Chuan in the Sichuan Province. JCDecaux China decided to give cash donation and offer our support by launching a National campaign in all our segments associated with the Red. With the influence of its outdoor advertising platform across China, JCDecaux China will also place a large number of charity advertisements on its outdoor advertising network to call for enterprises and warm-hearted people to pay attention to the disaster more actively and give victims of the earthquake a hand.

Aiming to memories one year anniversary of the miserable 5.12 Wenchuan Earthquake, JCDecaux China has cooperated with Jet Li one Foundation together launched a fantastic photographic exhibition for "One Year Anniversary of the Earthquake" in 6 cities' metro stations (Shanghai, Beijing, Tianjin, Nanjing, Guangzhou and Chongqing) respectively. Through the promotion of the activity to the public, it reminds people once again to pay more attention to the reconstruction and recovery of Sichuan province, and offers opportunity to draw public attention to keep concern on the disaster areas.
JCDecaux China has provided 99 metro advertisement spaces in total.

Through promoting Earth Hour lights off activity to the public, JCDecaux China, the sponsor of Earth Hour event, reminds people to pay attention to the climate change, eliminate resource waste via practical action, and improve environment.
Since the beginning of March, aiming to further publicize this event, JCDecaux China has contributed 150 buses ads space posted with Earth Hour Ads running all over Shanghai, and also on 26 light boxes covering more than 10 stations in major metro lines. 

Beijing Metro Line 4 and Tianjin Metro which operated by JCDecaux China have also participated in the publicity and promotion of Million Forest since May. JCDecaux China expects that by using its media resources, the conception of the environmental protection can be delivered to the public and encourage more and more people to join in. 

JCDecaux China took part in the promotion of the initiative of turning off the lights at the first instance, and became the first enterprise supporting Earth Hour in China last year. In 2010, JCDecaux China continued to take part in the promotion of this activity.
Starting 8 March, 250 buses under JCDecaux China's bus network media have simultaneously uploaded the publicity visual of Earth Hour in Shanghai.After the initial promotional campaign of the bus media, Beijing Metro Line 4 operated by JCDecaux and Tianjin Metro have also joined in successively to participate in the publicity and promotion of the “turning off the lights” initiative. 

To responding to the environment change, the Climate Group launched "Millon Forest" project in 2009, JCDecaux China participated in the event at the first time, and helped to promote it with its outdoor media resources.
In 2010, in order to advocating the metro passengers to live a low carbon life, the event "Who is a hero in Low-carbon Life" was successfully created by STDecaux, Climate Group and the LI Bingbing L.O.V.E. charity brand.  

As a cooperative partnership with WWF for the "Earth Hour" project for 3 years, JCDecaux China has joined hands with all its subsidiaries in each city to make brand-new breakthrough in this year's promotion. It has 220 light boxes, 30 poster panels and 395 MD dynamic multi-medias specially tailored for the event. 
Meanwhile, JCDecaux China has made the commitment to readjust indoor temperatures in all its offices in China by setting one degree higher in summer and one degree lower in winter.  

In 2011, JCDecaux China continue its cooperation with Climate Group and joint with Baidu launched 'Million Forest 2011'. This event aims to utilize knowledge remind people to pay attention to environmental protection and encourage people to promote a low-carbon lifestyle via the online knowledge sharing and offline public welfare activities.